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Brand Ideas of Song Shiqiang from Slkor (8)

release time:2022-04-19Author source:宋仕强Browse:1263

Brand represents corporate culture and corporate ethics

The companies that manage their brands well are the ones that pay great attention to corporate culture and ethics. Behind the brand management, it is to manage the corporate culture, abide by corporate and social ethics, maintain social order and good customs, and promote the benign development of society.

Academic authority of the management behavior and leadership professor John kotter, rather than the team spent 11 years, is the enterprise culture to study the influence on business performance, the results show that: anyone who attaches great importance to the corporate culture factors (customers, shareholders, employees) characteristics of the company, its performance is far better than do not take the enterprise culture construction company.

Table of comparison conclusions:


重视企业文化

不重视企业

总收入平均增长

682%

166%

员工增长

 

282%

36%

公司股票价格

 

901%

74%

公司净收入

756%

1%

 

 

萨科微slkor总经理宋仕强 

Song Shiqiang, General Manager of Sacco Micro SlKOR

Therefore, the brand represents the corporate culture and corporate ethics, is the spirit of the enterprise and the source of strength, but also for the social transmission of positive energy and universal value.

Brand enterprises exist for a very long time, in the operation will resist a variety of risks, there are a variety of temptations, but also need to maintain a certain range of growth, which requires enterprise culture and fighting spirit to escort. Spanish sportswear brand Nautica, logo is a simple two-leaf wind sail, reflects the human desire for a better life, and the spirit of exploration of the unknown area, nautica also shows that the company will break through the difficulties to ride the wind and waves of development!

萨科微slkor办公室内景 

Interior view of sacco Micro Slkor offices

Brands also lead the trend of social development and promote universal values. The products of big brands are mainly clothing, shoes and hats. The raw materials are cowhide and sheepskin. Some brands, such as Hermes, also have crocodile skin, ostrich skin and fox fur. In recent years, in order to protect animals and the environment, they have intensified research and application in petrochemical and plant materials, as an alternative to animal fur. I know Nike, Nike, they come out with nylon shoes, they come out with bags, they come out with new products that are not fur.

As an influential real estate enterprise, Vanke has sponsored and published Wanke Weekly, which promotes advanced corporate governance concepts, advocates and organizes public welfare activities such as planting trees in the Alxa Desert in Inner Mongolia, and leads the industry in green building research. In order to support environmental protection and energy saving, ST Stmicroelectronics, our integrated circuit industry, makes great efforts in MCU products with low power consumption, and also spends a lot of money to protect the tropical rainforest every year.

On the contrary, we also see some enterprises disregard social ethics, do not take the right path to operate, in a short period of time, these enterprises have made money, but the sequela is also very big, and finally are spurned by consumers!

 

  萨科微slkor企业文化

Sacco Micro Slkor corporate culture

Therefore, the benign development of a company is closely related to the development of corporate culture. Therefore, in the process of sACCO Micro Slkor (www.slkormicro.com) Kinghelm (www.bds666.com) marching towards collectivization, more attention should be paid to the construction of corporate culture. In order to achieve better assimilation of new talents, the company can achieve high speed, high volume and stable development by gaining recognition and recognition from the ecological circle of the industry.

Sacco Slogen is "a leader in making home-made semiconductors". Sacco micro semiconductor (www.slkormicro.com) team under the leadership of the general manager Mr. Song Shiqiang, adhering to the "integrity, progress, tenacity, details" of the corporate culture to do things, good to people strict, good talent can do good products, is sacco micro people's creed. Sacco Micro company adheres to the corporate ethics of "do not do to others what you do not want others to do to you" and actively undertakes social responsibilities. Song Shiqiang said that sacco micro products sales, on behalf of our commitment to customers, on behalf of product quality and service, on behalf of the corporate culture and corporate ethics behind. The specialization of the team, the innovation of technology and the continuous launch of new products are the key points for the development of SACCO Micro company and the building of "SLKOR" brand value.

萨科微slkor公司前台的愿景墙 

The vision wall at sacco Micro Slkor's front desk

Slkor Sakwei (www.slkormicro.com) actively do a good job of "domestic replacement" of electronic components, The new product optocoupler series can replace the optocoupler of AVAGO, LITEON, FAIRCHILD, RENESA, VISHAY, ON, VAGO and other brands. Sacco Micro SLKOR photocoupler model 6N136, standard replacement AVAGO(AVAGO), FAIRCHILD(FAIRCHILD) photocoupler 6N136, 6N136M, Sacco Micro SLKOR optical coupler models 6N136, 6N137, standard to replace AVAGO, FAIRCHILD 6N136,6N136M,6N137,6N137 optical coupler models.


Author's brief introduction

   Mr. Song Shiqiang is a private economic researcher of the Economic Development Center of the State Council, a member of the electronic information expert database of China Association for Science and Technology, and a commercial research expert of Huaqiangbei. Mr. Song Shiqiang used to be a CEO of an international real estate listed company. He investes and manages Shenzhen SlkorMicro Semicon Co., Ltd. & Shenzhen Kinghelm Electronics Co., Ltd., and builds " SlkorMicro " and "Kinghelm" brands. Both " SlkorMicro " and "Kinghelm" are national high-tech companies and have obtained dozens of invention patents and software copyrights. SlkorMicro is one of the semiconductor companies with rapid and steady development in China, and its vision is to become "the leader of domestic semiconductor manufactures".

 " Kinghelm Connecting the Beidou" is the company’s slogan. Starting from developing Beidou antenna, Kinghelm has developed and produced microwave antenna, RF connection line and electrical signal connectors and other products, embracing the intelligent era for Internet of everything. Mr. Song Shiqiang has a wide reputation and influence in semiconductor, Beidou positioning and navigation industry. Mr. Song Shiqiang is one of the famous business leaders in Huaqiangbei and he will make his best efforts to improve the business environment, hoping that Huaqiangbei will become a reform and opening up widow of Shenzhen's economic development.

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